OrangeSoda in Local Search
Wednesday, May 28th, 2008 |I did a little impromptu interview on OrangeSoda, Inc. at the Affiliate Summit in Las Vegas.
That’s Local SEM… with Fizz!
Archive for the ‘PPC’ Category
To Blog or Not to Blog
Monday, March 10th, 2008 |I have been asked quite a bit lately why it is that I blog. I don’t keep an online journal and I don’t even have a picture of myself on this blog (not that there is anything wrong with .blogspot.com that kind of blogging), but why do I blog? I do it for a couple of reasons:
- I love the freedom of expression that a blog provides.
- Blogging helps me to learn about all sorts of cool stuff, i.e. FTP, SEM - PPC & SEO, HTML, PHP, and all manner of web-related acronyms.
- Blogging helps me improve my writing skills. (Or so I hope!)
- Blogging is fun!
Freedom of Expression
There is something very empowering in the thought that my ideas and opinions could be read by anyone in the world. I know that there are only a handful of you who read this blog because Google Analytics tells me so, but the possibility that I could contribute information on a global scale is still there!
Search Engine Marketing & Internet Technology
I work at a technology company that specializes in local internet marketing for small businesses, so I pretty much have to keep up on how search engines are working. Through blogs, I have learned how to optimize a website and its content show I can show up for relevant terms on the search engines. I’ve learned about site tracking and I’ve even run pay-per-click campaigns to drive traffic to my blogs. Blogging has helped me learn HTML and even a little PHP, stuff that I have wanted to learn ever since I first logged on to America Online.
Blogger is to Blogging as Writer is to Writing?
I don’t consider myself a good writer and I have never enjoyed writing, but under the guise of a blog, I actually like to write. It’s magical. I just wish I would’ve felt this way in 11th grade English!So that’s why I blog, why do you?
